07.03.09
Retailers and EMV – What you Need to Know
CTST 2009 PresentationIt never ceases to amaze me that people in the payment industry seem to have a limited understanding of how a retail checkout works in the real world. Payment is only a part of the global transaction, and payment is certainly not streamlined to be easily integrated into a checkout process. I gave a presentation at CTST 2009 on the business case for EMV, in the perspective of the issuer, the acquirer and the retailer. Comments are more than welcome!!!
René